Email Marketing
FAN CONNECT
What are you getting?
- Significant placement in an email that goes out to the PGA TOUR’s full domestic database.
- This email is sent almost every week and reaches our most-engaged fans.
- Lead time: 5-7 business days
| Specifications | |
| Image | 600x300 |
| File Type | .png or HTML |
| Headline | 3-6 words |
| Body Copy | 20-25 words (100 characters) |
| CTA Button | 2-3 words (10 characters) |
| Supports | Desktop and mobile |
THE STARTER
What are you getting?
- 100% SOV sponsorship of the weekly Starter Newsletter with display banner and "presented by" logo placement
- Banner sizes are 300x250 and 970x250 (optional 728x90)
- Optional presented by logo placements in a weekly newsletter focused on fantasy golf.
- This email is delivered to engaged subscribers every Wednesday.
- Lead time: 5-7 business days
| Presented By Logo - Specifications | |
| Image | 318x108 |
| File Type | .png, .svg, .eps |
| Include | presented by text |
| Supports | Desktop and mobile |
DEDICATED SEND
What are you getting?
- 100% SOV of dedicated brand email to the PGA TOUR database
| Requirements | |
| Lead Time | 12-14 business days |
| File Type | HTML .zip file; include all images |
| Copy | Subject line and plain text creative as .txt attachment |
| Supression File | any names or segments that are NOT to receive the campaign |
| Email(s) | Test and Seed email addresess for approval process |